This past Thursday night, amid swirling speculation concerning the Brown University gunman, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.
Although the network is hardly a impeccable news source, her words rang true to many. It remains one of the broadcasters where you can find fact-based and generally trustworthy reporting – especially during fast-moving events like the one taking place close to a New Hampshire storage facility.
An Uncertain Situation Amid a High-Stakes Struggle
However CNN, now middle-aged, finds itself in a vulnerable situation as two huge media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has been drawn into a high-risk game of mergers and acquisitions, rather than as a question of what serves the news-consuming public.
“This is yet another example of the fundamental flaws with roots in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The conjecture about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a broader point.
“It is often framed as a corporate drama with key players as the protagonists, but there is scant discussion of the common good,” Pickard said.
A Further Factor: Donald Trump
The network's predicament is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” antagonist.
Remember the chants of “CNN sucks!” at his rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will protect him from journalistic oversight. That is part of why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to prefer that suitor more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Future of More Turmoil
Significantly, if Netflix is successful, CNN and other cable outlets would first be carved out into a independent unit. That would be a welcome development to many at the network, but it’s not exactly a guarantee of stability. That setup could position CNN for another sale. There is no finish line.
According to Timothy Wu, much of this is illegal, anyway. The well-known analyst of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by anti-trust authorities,” Wu argued.
The Core Problem and a Path Forward
Regardless of the resolution regarding CNN, the larger issue remains.
“Our current system is a profoundly anti-democratic system, but we must resist learned helplessness,” Pickard noted. Policy decisions – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and different policy decisions can address it.
Will that happen in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that is not to say it will never happen.
Measures that bolster independent news organizations, reinforce local journalism, fund public media, and prevent the accumulation of media power in very few hands are not only possible – they are essential for a robust democracy.
When it comes to media ownership, size does not equal quality. And news organizations such as CNN cannot be pawns in the most recent acquisition battle.